The Grand has performed well since its release. When it was classified as Horror on Amazon.com, the Portrait traditionally received roughly half the downloads.
Ever since I switched the genre to Dark/Urban Fantasy that trend has reversed. Since March the Portrait has been listed at least twice as one of top five-thousand free books on Amazon.com. This was the ranking for the Portrait taken on 1 April 2018.
In February of this year, I released The Portrait. During its previous incarnation as The Portrait of a Woman, it saw little traffic and activity graphs conjured up images of a patient flatlining.
At least my decision to move away from Amazon‘s Kindle Direct Publishing sphere of influence and branch out into additional markets has breathed life into the project. On Smashwords, the novel has broken a hundred downloads (was 118 when I posted) and still sees daily views.
While downloads may be waning on the graphs, I prefer to not make draw any definite conclusions. The book is available through considerably more markets and is free! After all, what is the value of a novel if you cannot actually sell it?
Smashwords has also been wonderful in delivering my eBook to other markets. True you may have more control if you do it yourself, however for free novels this I feel this feature is invaluable.
I discovered through trial-and-error that dropping a series of images into a gallery then asking users to comment was inefficient. Some of the reasons for this include:
Users tend to ignore titles and will comment on the first, or third image. Unfortunately some sites will vary the order;
Users have a hard time comparing covers which are very similar in design. This requires them to look back and forth, which makes comparisons more difficult.
Images dropped into a gallery may not exist or be accessible later. The first time I created a sample gallery to compare against, the images became unavailable and was unable to address the issue. This particular behaviour is showcased below:
To mitigate the above points, I created a swatch containing all of the images. This permits me to provide titles, a consistent order and can throw in thumbnails to compare how covers will appear at smaller dimensions. That single image will mean users need only click-once to get a view of all versions, which increases the chance of getting meaningful commentary.
Creating a Swatch is straightforward; create a canvas large enough to fit the desired versions. Since Amazon Kindle Direct Publishing lists covers should be least625 x 1000 pixels, all featured variants meet the minimum.
Using larger covers in the swatch can make it too large to upload at many sites. Additionally, the swatch would take more time to view and require users to zoom-in and out frequently. Hence sticking to the minimum provides avoids a whole slew of issues.
Cutting Down to Size
Before we begin, we need to create usable variations. The files we created containLayers and Styles which react differently at lower resolutions. Additionally, we want to preserve these originals, so use the Save as Copy feature to avoid modifying the source files.
Open up your BravoPaint Shop Pro project file then from the File menu click on Save Copy As.
This feature permits you to save a copy of the image without modifying the working image. Select either JPG or PNG formats then click on Save.
Ensure that your save path and file name are correct prior to completing this operation.
You will be presented with a warning about losing Layers and Styles through a Merger. This is precisely what we want, since the image is to be resized later. Click on Yes, then open this newly created image.
From the Image menu click on Resize.
A new window will pop-up. Resize to 625 x 1000pixels or settings that allows you to meet the requirements. Since our examples made use of increments of the minimum size, so the window appears as follows:
Once satisfied, click on the OK button.
Repeat the abovesteps for each variant; in this tutorial we did the same for Hotel and India.
Creating the Canvas
Since we are dealing with three variants (Bravo, Hotel and India) we need to create a swatch that permits fitting in all three. We also need to include a buffer since thumbnails will be added as well. So we create a canvas that is:
Width — 2500 pixels.
Height — 1400 pixels.
Resolution — 300 dpi.
From the File menu click on New. This will bring up a new window, replicate the options shown below:
The colour of your background should be something neutral. This provides a separation between the covers and will not distract the viewer. For the above example, we used a variant of grey.
Once satisfied click on OK and a new image with the appropriate dimensions will be created.
Dropping in the Variants
Now drop in copies of the variations onto the canvas. Click on your copy of Bravo then select the Background Layer. Now from Edit menu, click on Copy or use the CTRL-C keyboard combination.
This will place a copy into your clipboard. Switch to your Swatch then from the Edit menu click on Paste As New Layer.
This will drop-inBravo, which can be moved anywhere onto the canvas. Since this is our first entry, place it near the edge on the left and leave a bit of spacing.
Now add-in the thumbnails for Bravo. Switch to your Copy of Bravo and shrink down the image to a maximum160×160 pixels. Repeat the Copy-and-Paste operation done previously then drop-in the thumbnail.
Now we can compare the full-sized cover to the thumbnail. This permits us to see how the image appears on Amazon.com. Now we lack a method of seeing how it appears on a black and white display like the Kindle Paperwhite.
Drop-in another thumbnail then from the Effects menu, selectPhoto Effects then Black and White Film.
A new window will appear, I found that Default is sufficient for this step.
When satisfied, click on OK.
To add in a label, from the Tools Bar, select the Text Tool. For this example, Arial Black at 28 pointsset all Black was used. Adjust as necessary to end up with a result that looks like the following:
Now you have the following on your swatch:
Black and white thumbnail; and
Repeat as necessary for the other variants.
Once finished, crop the Image to remove any unused space. You should end up with an end-result that resembles the following:
Now you have one image that gives you an overview the three covers. It’s easy to compare one against another and allows you to see how they hold up at lower dimensions and on black and white displays.
Hotel does not display well as a thumbnail or in black and white. That alone should steer you away from that design.
Create these whenever you wish to compare a sample set of covers.